Managment Change and Creativity in Organizations Essay

Managment Change and Creativity in Organizations - Essay Example As the discussion declares the nature of this complex phenomenon is elusive, thus vesting the scientific approach with the linear characteristics. The development of creativity research is taking various forms and seems to be growing into different directions, similarly to the buds on a branchy tree; the sprouting of the new sprigs is likely to bear underlying disposition to be considered. Despite being based on the common theoretical background, the research studies do not reflect the unified paradigm. The ambiguous and ephemeral essence of creativity stirs the interest towards the quintessence that is driven and drives the evolution. According to the paper findings the creativity is the engine of human aspiration. The concept forms a strong nexus with the innovation, which is the origin of the unexpected value, and it can hardly be underestimated in the context of the overall corporate performance. Without exaggeration, the new era has been born, and nowadays its prevalence dictates the new rules, where the major task is to transform the social and intellectual capital into fresh and necessary ideas. The abruptness of the knowledge economies shift has provoked the enormous curiosity towards creativity-innovation duet on open spaces of the workplace. Today, innovation is the main prerequisite for the corporate survival, frequently acting as the key to a variety of significant challenges on a worldwide scale, implying sustainability and global warming.